What To Do When Disaster Strikes?

What To Do When Disaster Strikes?

Disaster can strike at any time, any place, and anywhere. Are you prepared for the communications fallout of unexpected adverse actions? Imagine for a moment if you will, a successfully run lead generation campaign with paid advertising support. All metrics pointing...
Social Media Matters | JRS Mar/Com

Social Media Matters | JRS Mar/Com

Are you a crazy cat lady? Tales from the front… When Social Media Loses Its Mind and Why It Matters To Your Business Recent headlines have been increasingly antagonistic between the Coast Guard Shooter, NRA’s Use of a Target when referencing Nancy Pelosi and Gabi...
Social Trust in Business

Social Trust in Business

We were featured on the Arlington Prospect Advice Givers Podcast. We shared our story and presented the concept of Social Trust. Make sure your digital presence provides a consistent image of who you are, what you do, and what you say. Give a Listen! The below article...
Merry Christmas; A Marketing Minefield

Merry Christmas; A Marketing Minefield

Merry Christmas; Managing Communication in a Marketing Minefield Who would’ve thought, a sincere wish for a happy holiday could be so fraught with peril. Many people see the words Merry Christmas and think of the kind sentiment normally associated with such a...