As the owner of your small business, you are used to wearing all the hats: owner, bookkeeper, employee-of-the-month, and chief marketer. Your staff may be limited, so you pick up the slack. The problem is that there’s only one of you and only 24 hours in a day. You know you can’t do it all, but you can’t afford to hire more full-time employees.
This is where we come in. JRS Mar/Com is an experienced marketing and communications agency for small businesses built to work alongside you and fill the role of fractional chief marketing officer (CMO). A CMO is an experienced marketing executive who provides high-level guidance and strategy in marketing initiatives for a company. While a fractional CMO works on a part-time or project basis, providing the same services to a business as a CMO without the long-term commitment or cost.
What we can do for you
JRS Mar/Com provides customized digital marketing services for your business on a part-time or project basis. We will meet your specific needs, help set goals that match your priorities and timeline, and increase awareness for your brand. We do this by:
- Getting to know your company
- Setting short, intermediate, and long-term goals
- Increasing your online visibility
- Formulating marketing strategies that best match your target audience
- Creating and posting content to engage customers new and old
- Optimizing your website for a great user experience
- Analyzing data and adjusting our strategy as we go
What does that look like in action?
From ideation to execution, we provide full-service support on the following:
- Paid Ad Campaigns
- SEO Marketing
- Sales-ready websites
- High Impact Video Marketing
- Weekly social posting
- SEO driven blogs
- Print Marketing
- Event Marketing
- Newsletter Marketing
We will take the time to get to know you and your business individually (the more information the better!). This helps us represent your brand accurately and narrows our focus to help you reach more customers.
Defining short-term, intermediate, and long-term goals creates a digital marketing roadmap for us to follow to help you bring your business into a brighter future. Our team has years of experience and expertise and can discern the best strategies and platforms for marketing your business.
Using social media posts, media outreach, email marketing, and paid advertising, we can increase your business’s online visibility. Check out the results from our recent case study where JRS Mar/Com increased a B2B Answering Service’s Web traffic by 247.3 percent in just 60 days using search engine marketing (SEM). We will apply the same effort to your business and match our marketing expertise with your products and services to create amazing results.
Not every platform or marketing strategy is the right fit for your business. Instead of spinning your wheels while you try to figure out where to invest your marketing energy, let us handle it. Through keyword research, data-driven metrics, and a consistent marketing strategy, we will get you the best “bang for your buck” by only focusing on the platforms that are working for you.
We can take your website to the next level by updating it to ensure a user-friendly experience for admins and customers and incorporating keywords to attract organic traffic.
As we partner with you, we will review data and adjust the plan to make the most of your money, time, and opportunities. The digital landscape is always evolving; seasonal changes and adjusting market trends can shift things overnight. We stay on top of these changes and grow with them.
Hiring a CMO is not always possible for a small business, but that doesn’t mean you have to go without an expert marketing team—hire us, and we’ll take you to the next level without breaking your budget.
JRS Mar/Com is a leading marketing and communications agency dedicated to delivering innovative solutions that drive business growth. With a commitment to excellence and a focus on emerging technologies, JRS Mar/Com empowers businesses to achieve their marketing goals in a rapidly evolving digital landscape.
